Entrepreneurship IDEA
Lecture post
As we stress it over and over again, we think it is extremely improtant to keep our customers feel safe and comfortable shopping on our webstie. It relates to the materials we covered this week in lecure, Cryptography, Malware and computer security.
To protect the customers's personal account information, we will encrypt the information transferred via Internet, including the account number and account password our customers enter on our website, and also the payment infomation they provide. Except that,we could cooperate with the financial institutes and require digital signatures and digital certificates when our customers are using credit cards/ debit cards in order to decrease the risks of fraud and information theft.
Besides that, we know we also face the security risks from other parties, including hackers nad corporate spy, unethical employees. Consequently, we will constuct our web more effectively to protet our customers' rights. First, we will eliminate the unauthorized access and use on our computer, which is often the beginning of network information losses. In order to protect ourselves from the Internet and network attacks, we should be aware of the software and hardware during our website construction. Be careful of Denial of service attacks all the time and checking the unusual visits should be included in our job routine. Plus, we are supposed to be carefull about the computer viruses, worms and trajan horses and add anivirus applications is a must. If any of them happen on our computer network, we will use quarantines in order to prevent from further destroyable damage of our information system. In order to prevent the attacks, we should also build our firewall firmly and suggest our customers open their firewall setting of their personal computers.
For all shopping industries, there is a liability issue. If there isn't enough security to protect your clients account, the website will go down. For instance Zappos, who lost all their clients credit card information, was in a lot of trouble. Not only that they lost a great deal of clients from this incident. Also, if your making this website only available to female college student, how are you going to compete with the other big corporate shopping sites, like Express, Polo etc?
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